Cucumber-flavored Pepsi?

Pepsi has apparently launched a new product for Japanese sensibilities: Pepsi Ice Cucumber. After its Tuesday debut, one review wasn't so glowing:

While the bottle clearly describes it as “combination” of cucumber and cola, there just isn’t much cola flavor to it. The drink takes on a somewhat sweet and fruity flavor, but the artificial cucumber flavor is noticeable, in my opinion. It’s interesting for a few sips, but then the artificial cucumber aftertaste kicks in, making it pretty nasty.