Lying Liars and the Folks They Sue

Fox News is suing comedian Al Franken for using the words "fair and balanced" in the subtitle of his new book, Lies and the Lying Liars Who Tell Them: A Fair and Balanced Look at the Right. The phrase (but arguably not the principles behind it) has been a "signature slogan" since '96, the network argues. The suit will likely backfire--much as the suppression of Michael Moore's book Stupid White Men after September 11, 2001, drove sales through the roof--prompting even more people to ponder how "Fair and Balanced" Fox News really is. Could Franken ask for a better pre-release PR campaign?